Beauty & Personal Care

In the ever-evolving world of skincare, understanding the unique concerns of different generations is crucial for brands aiming to cater to diverse consumer needs. A 2022 survey conducted in the United States sheds light on the most common skin concerns among skincare shoppers from various generational cohorts. This data not only highlights the distinct priorities of each age group but also provides valuable insights for product development and marketing strategies.

As we age, we become increasingly concerned with the appearance of under-eye bags. These can be caused by a variety of factors including genetics, lack of sleep, poor diet, and the natural aging process. So, how can we prevent and reduce them effectively?

Thalassotherapy, also known as “marine therapy,” is a natural treatment that uses marine resources such as seawater, seaweed, and sea mud to promote health and beauty. The term originates from the Greek word “thalassa” (sea) and the French word “therapie” (therapy), and was established by French physician Dr. La Bonnardière in the late 19th century.

In 2024, the focus on maintaining a healthy skin barrier remains paramount in the skincare industry, with brands introducing innovative products designed to repair and restore compromised skin. One ingredient that is gaining significant attention for its remarkable properties is seaweed.